{"id":9169,"date":"2026-10-06T11:46:49","date_gmt":"2026-10-06T14:46:49","guid":{"rendered":"https:\/\/comexland.com\/marketing-de-influencia-b2b-para-comercio-exterior\/"},"modified":"2026-10-06T11:46:49","modified_gmt":"2026-10-06T14:46:49","slug":"marketing-de-influencia-b2b-para-comercio-exterior","status":"publish","type":"page","link":"https:\/\/comexland.com\/en\/marketing-de-influencia-b2b-para-comercio-exterior\/","title":{"rendered":"Marketing de Influ\u00eancia B2B para Com\u00e9rcio Exterior"},"content":{"rendered":"<div class=\"wpb-content-wrapper\">[vc_row thb_full_width=&#8221;true&#8221; full_height=&#8221;yes&#8221; thb_color=&#8221;light-title&#8221; thb_video_overlay_color=&#8221;#00000000&#8243; el_class=&#8221;align-center&#8221; css=&#8221;.vc_custom_1774881566082{background: #FF8007 url(https:\/\/comexland.com\/wp-content\/uploads\/2025\/02\/fundocomexland.jpg?id=4059) !important;}&#8221; thb_divider_color=&#8221;#FFFFFF&#8221; thb_divider_height=&#8221;120&#8243; bg_gradient1=&#8221;#0000001A&#8221; bg_gradient2=&#8221;#0000001A&#8221; el_id=&#8221;inbound&#8221;][vc_column thb_color=&#8221;thb-light-column&#8221; width=&#8221;1\/2&#8243; css=&#8221;.vc_custom_1753219572880{padding-right: 9% !important;padding-left: 9% !important;}&#8221;][vc_empty_space mobile_height=&#8221;120px&#8221; height=&#8221;0px&#8221;]\t<div id=\"thb-slidetype-6ae111846f217\" class=\"thb-slidetype \" data-style=\"style1\">\n\t\t\n<h1><span class=\"thb-slidetype-entry\"><span class=\"lines\">Marketing de Influ\u00eancia B2B para Com\u00e9rcio Exterior<\/span><\/span><\/h1>\n\t\t\t\t<style>\n\t\t\t#thb-slidetype-6ae111846f217 .thb-slidetype-entry {\n\t\t\t\tcolor: #FFFFFF;\n\t\t\t}\n\t\t<\/style>\n\t\t\t<\/div>\n\n\t[vc_separator color=&#8221;custom&#8221; align=&#8221;align_left&#8221; el_width=&#8221;30&#8243; css=&#8221;.vc_custom_1742509558536{padding-top: 20px !important;padding-bottom: 20px !important;}&#8221; accent_color=&#8221;#FFFFFF&#8221;]\t<div id=\"thb-slidetype-6ae111846f31e\" class=\"thb-slidetype \" data-style=\"style1\">\n\t\t\n<h3><span class=\"thb-slidetype-entry\"><span class=\"lines\">B2B Influencer Marketing & KOL Strategy<\/span><\/span><\/h3>\n\t\t\t\t<style>\n\t\t\t#thb-slidetype-6ae111846f31e .thb-slidetype-entry {\n\t\t\t\tcolor: #FFFFFF;\n\t\t\t}\n\t\t<\/style>\n\t\t\t<\/div>\n\n\t[vc_column_text css=&#8221;&#8221;]Conectamos marcas aos influenciadores, especialistas e l\u00edderes de opini\u00e3o que realmente t\u00eam relev\u00e2ncia no Com\u00e9rcio Exterior, Log\u00edstica Internacional, Supply Chain e Neg\u00f3cios Internacionais.[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243;]\t<div id=\"thb-image-6ae111846f3d5\" class=\"caption-style1  aligncenter full  thb_image_link wp-caption \">\n\t\t\t<div class=\"thb-image-inner size_100\">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1374\" height=\"1145\" src=\"https:\/\/comexland.com\/wp-content\/uploads\/2026\/10\/Marketing-de-Influencia-B2B.webp\" class=\"thb_image    attachment-full\" alt=\"\" title=\"Marketing de Influe\u0302ncia B2B\">\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t[\/vc_column][\/vc_row][vc_row el_class=&#8221;align-center&#8221; css=&#8221;.vc_custom_1747944231265{padding-top: 12vh !important;padding-bottom: 6vh !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8221;][vc_column width=&#8221;2\/3&#8243; el_class=&#8221;text-center&#8221;]\t<div id=\"thb-slidetype-6ae1118472ff3\" class=\"thb-slidetype text-center\" data-style=\"style1\">\n\t\t\n<h5><span class=\"thb-slidetype-entry\"><span class=\"lines\">A Comexland desenvolve estrat\u00e9gias de marketing de influ\u00eancia B2B para empresas que desejam aumentar sua autoridade, alcan\u00e7ar p\u00fablicos estrat\u00e9gicos e construir relacionamento com profissionais e tomadores de decis\u00e3o do mercado.<\/span><\/span><\/h5>\n\t\t\t\t<style>\n\t\t\t#thb-slidetype-6ae1118472ff3 .thb-slidetype-entry {\n\t\t\t\tcolor: #575757;\n\t\t\t}\n\t\t<\/style>\n\t\t\t<\/div>\n\n\t[vc_separator color=&#8221;custom&#8221; border_width=&#8221;2&#8243; el_width=&#8221;30&#8243; css=&#8221;.vc_custom_1753793882421{padding-bottom: 20px !important;}&#8221; accent_color=&#8221;#FF5000&#8243;][vc_column_text css=&#8221;&#8221;]\n<h3>Mais do que buscar alcance, identificamos quem tem influ\u00eancia sobre o p\u00fablico que sua empresa precisa atingir.<\/h3>\n[\/vc_column_text][vc_empty_space height=&#8221;20px&#8221;]\t<a id=\"thb-button-6ae111847310c\" class=\"btn style3 large  black pill-radius    \" href=\"https:\/\/comexland.com\/solicitar-proposta\/\" target=\"_self\" role=\"button\">\n\t\t\t\t\t<span>Fale com a Comexland<\/span>\n\t\t\t<\/a>\n\t\t[\/vc_column][\/vc_row][vc_row thb_full_width=&#8221;true&#8221; content_placement=&#8221;middle&#8221; el_class=&#8221;align-center&#8221; css=&#8221;.vc_custom_1791468785588{padding-top: 6vh !important;padding-bottom: 9vh !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8221;][vc_column width=&#8221;5\/12&#8243;]\t<div id=\"thb-image-6ae11184731c3\" class=\"caption-style1  aligncenter full  thb_image_link wp-caption \">\n\t\t\t<div class=\"thb-image-inner size_100\">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1254\" height=\"1254\" src=\"https:\/\/comexland.com\/wp-content\/uploads\/2026\/10\/Influencia-B2B-vai-alem-de-seguidores.webp\" class=\"thb_image    attachment-full\" alt=\"\" title=\"Influe\u0302ncia B2B vai ale\u0301m de seguidores\">\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t[\/vc_column][vc_column width=&#8221;1\/2&#8243; css=&#8221;.vc_custom_1775769439308{padding-right: 9% !important;padding-left: 9% !important;}&#8221;]\t<div id=\"thb-slidetype-6ae111847600b\" class=\"thb-slidetype \" data-style=\"style1\">\n\t\t\n<h2><span class=\"thb-slidetype-entry\"><span class=\"lines\"><b>Influ\u00eancia B2B vai al\u00e9m de seguidores<\/b><\/span><\/span><\/h2>\n\t\t\t\t<style>\n\t\t\t#thb-slidetype-6ae111847600b .thb-slidetype-entry {\n\t\t\t\tcolor: #FF5000;\n\t\t\t}\n\t\t<\/style>\n\t\t\t<\/div>\n\n\t[vc_separator color=&#8221;custom&#8221; align=&#8221;align_left&#8221; border_width=&#8221;2&#8243; el_width=&#8221;30&#8243; css=&#8221;&#8221; accent_color=&#8221;#FF5000&#8243;][vc_empty_space height=&#8221;20px&#8221;][vc_column_text css=&#8221;&#8221;]Um profissional pode ter uma comunidade menor nas redes sociais e, ainda assim, exercer grande influ\u00eancia sobre importadores, exportadores, agentes de carga, tradings, despachantes aduaneiros, executivos de log\u00edstica, profissionais de supply chain e outros tomadores de decis\u00e3o.<\/p>\n<p>\u00c9 por isso que nossa estrat\u00e9gia considera n\u00e3o apenas influenciadores digitais, mas tamb\u00e9m <strong>Key Opinion Leaders (KOLs)<\/strong>, especialistas, executivos, pesquisadores, professores, criadores de conte\u00fado e outras vozes relevantes para o setor.<\/p>\n<p>O objetivo \u00e9 encontrar as pessoas certas para representar, contextualizar ou amplificar a mensagem da sua marca.[\/vc_column_text][\/vc_column][\/vc_row][vc_row thb_full_width=&#8221;true&#8221; content_placement=&#8221;middle&#8221; el_class=&#8221;align-center&#8221; css=&#8221;.vc_custom_1791468911940{padding-top: 7vh !important;padding-bottom: 7vh !important;background-color: #F9F9F9 !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8221;][vc_column width=&#8221;1\/2&#8243; css=&#8221;.vc_custom_1774881767611{padding-right: 9% !important;}&#8221;]\t<div id=\"thb-slidetype-6ae1118476066\" class=\"thb-slidetype \" data-style=\"style1\">\n\t\t\n<h2><span class=\"thb-slidetype-entry\"><span class=\"lines\"><b>O que \u00e9 B2B Influencer Marketing?<\/b><\/span><\/span><\/h2>\n\t\t\t\t<style>\n\t\t\t#thb-slidetype-6ae1118476066 .thb-slidetype-entry {\n\t\t\t\tcolor: #FF5000;\n\t\t\t}\n\t\t<\/style>\n\t\t\t<\/div>\n\n\t[vc_separator color=&#8221;custom&#8221; align=&#8221;align_left&#8221; border_width=&#8221;2&#8243; el_width=&#8221;30&#8243; css=&#8221;&#8221; accent_color=&#8221;#FF5000&#8243;][vc_empty_space height=&#8221;20px&#8221;][vc_column_text css=&#8221;&#8221;]B2B Influencer Marketing \u00e9 uma estrat\u00e9gia que utiliza a autoridade e a influ\u00eancia de profissionais reconhecidos em determinado mercado para aproximar marcas de p\u00fablicos empresariais.<\/p>\n<p>Diferentemente do marketing de influ\u00eancia tradicional, no ambiente B2B crit\u00e9rios como <strong>credibilidade, especializa\u00e7\u00e3o, ader\u00eancia ao setor e influ\u00eancia sobre decis\u00f5es de neg\u00f3cio<\/strong> podem ser mais relevantes do que o n\u00famero de seguidores.<\/p>\n<p>No Com\u00e9rcio Exterior, isso significa identificar profissionais capazes de dialogar com empresas que importam, exportam, movimentam cargas internacionalmente ou fornecem solu\u00e7\u00f5es para esse ecossistema.[\/vc_column_text][\/vc_column][vc_column width=&#8221;5\/12&#8243;]\t<div id=\"thb-image-6ae11184760cb\" class=\"caption-style1  aligncenter full  thb_image_link wp-caption \">\n\t\t\t<div class=\"thb-image-inner size_100\">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1149\" height=\"1227\" src=\"https:\/\/comexland.com\/wp-content\/uploads\/2026\/10\/O-que-e-B2B-Influencer-Marketing.webp\" class=\"thb_image    attachment-full\" alt=\"\" title=\"O que e\u0301 B2B Influencer Marketing\">\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t[\/vc_column][\/vc_row][vc_row thb_full_width=&#8221;true&#8221; content_placement=&#8221;middle&#8221; el_class=&#8221;align-center&#8221; css=&#8221;.vc_custom_1791468501646{padding-top: 13vh !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8221;][vc_column width=&#8221;5\/12&#8243;]\t<div id=\"thb-image-6ae1118479e77\" class=\"caption-style1  aligncenter full  thb_image_link wp-caption \">\n\t\t\t<div class=\"thb-image-inner size_100\">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1254\" height=\"1254\" src=\"https:\/\/comexland.com\/wp-content\/uploads\/2026\/10\/KOLs.webp\" class=\"thb_image    attachment-full\" alt=\"\" title=\"KOLs\">\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t[\/vc_column][vc_column width=&#8221;1\/2&#8243; css=&#8221;.vc_custom_1775769439308{padding-right: 9% !important;padding-left: 9% !important;}&#8221;]\t<div id=\"thb-slidetype-6ae111847d02d\" class=\"thb-slidetype \" data-style=\"style1\">\n\t\t\n<h2><span class=\"thb-slidetype-entry\"><span class=\"lines\"><b>O que s\u00e3o KOLs?<\/b><\/span><\/span><\/h2>\n\t\t\t\t<style>\n\t\t\t#thb-slidetype-6ae111847d02d .thb-slidetype-entry {\n\t\t\t\tcolor: #FF5000;\n\t\t\t}\n\t\t<\/style>\n\t\t\t<\/div>\n\n\t[vc_separator color=&#8221;custom&#8221; align=&#8221;align_left&#8221; border_width=&#8221;2&#8243; el_width=&#8221;30&#8243; css=&#8221;&#8221; accent_color=&#8221;#FF5000&#8243;][vc_empty_space height=&#8221;20px&#8221;][vc_column_text css=&#8221;&#8221;]<strong>KOL \u00e9 a sigla para Key Opinion Leader, ou L\u00edder de Opini\u00e3o.<\/strong><\/p>\n<p>S\u00e3o profissionais reconhecidos por sua experi\u00eancia, conhecimento ou relev\u00e2ncia dentro de determinado mercado.<\/p>\n<p>No Com\u00e9rcio Exterior e na Log\u00edstica Internacional, um KOL pode ser um executivo, especialista, pesquisador, professor, consultor, empres\u00e1rio ou profissional que tenha credibilidade perante uma comunidade espec\u00edfica.<\/p>\n<p>Enquanto um influenciador pode ter sua relev\u00e2ncia constru\u00edda principalmente por meio da produ\u00e7\u00e3o de conte\u00fado e audi\u00eancia digital, um KOL pode exercer influ\u00eancia a partir de sua <strong>autoridade profissional e reconhecimento dentro do setor<\/strong>.<\/p>\n<p>Uma mesma pessoa tamb\u00e9m pode exercer os dois pap\u00e9is.[\/vc_column_text][\/vc_column][\/vc_row][vc_row thb_full_width=&#8221;true&#8221; content_placement=&#8221;middle&#8221; css=&#8221;.vc_custom_1791468508642{padding-top: 13vh !important;padding-bottom: 3vh !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8221; el_class=&#8221;align-center&#8221;][vc_column width=&#8221;2\/3&#8243; el_class=&#8221;text-center&#8221;]\t<div id=\"thb-slidetype-6ae111847d0b5\" class=\"thb-slidetype \" data-style=\"style1\">\n\t\t\n<h2><span class=\"thb-slidetype-entry\"><span class=\"lines\"><b>Como funciona a estrat\u00e9gia de<br \/>\nInfluencer Marketing & KOL da Comexland<\/b><\/span><\/span><\/h2>\n\t\t\t\t<style>\n\t\t\t#thb-slidetype-6ae111847d0b5 .thb-slidetype-entry {\n\t\t\t\tcolor: #FF5000;\n\t\t\t}\n\t\t<\/style>\n\t\t\t<\/div>\n\n\t[vc_separator color=&#8221;custom&#8221; border_width=&#8221;2&#8243; el_width=&#8221;30&#8243; css=&#8221;&#8221; accent_color=&#8221;#FF5000&#8243;][\/vc_column][\/vc_row][vc_row css=&#8221;.vc_custom_1775680009759{background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8221;][vc_column width=&#8221;1\/4&#8243; box_shadow=&#8221;medium-shadow&#8221; thb_border_radius=&#8221;6px&#8221; css=&#8221;.vc_custom_1753222159711{padding-top: 45px !important;padding-right: 45px !important;padding-bottom: 45px !important;padding-left: 45px !important;background-color: #F9F9F9 !important;}&#8221;]\t<div id=\"thb-slidetype-6ae111847d123\" class=\"thb-slidetype \" data-style=\"style1\">\n\t\t\n<h3><span class=\"thb-slidetype-entry\"><span class=\"lines\"><b>1. Estrat\u00e9gia<\/b><\/span><\/span><\/h3>\n\t\t\t\t<style>\n\t\t\t#thb-slidetype-6ae111847d123 .thb-slidetype-entry {\n\t\t\t\tcolor: #FF5000;\n\t\t\t}\n\t\t<\/style>\n\t\t\t<\/div>\n\n\t[vc_separator color=&#8221;custom&#8221; align=&#8221;align_left&#8221; border_width=&#8221;2&#8243; el_width=&#8221;30&#8243; css=&#8221;&#8221; accent_color=&#8221;#FF5000&#8243;][vc_column_text css=&#8221;&#8221;]Entendemos a marca, seus objetivos, solu\u00e7\u00f5es, p\u00fablico-alvo, mercados priorit\u00e1rios e o resultado esperado com a campanha.[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/4&#8243; box_shadow=&#8221;medium-shadow&#8221; thb_border_radius=&#8221;6px&#8221; css=&#8221;.vc_custom_1753222164413{padding-top: 45px !important;padding-right: 45px !important;padding-bottom: 45px !important;padding-left: 45px !important;background-color: #F9F9F9 !important;}&#8221;]\t<div id=\"thb-slidetype-6ae111847d1b3\" class=\"thb-slidetype \" data-style=\"style1\">\n\t\t\n<h3><span class=\"thb-slidetype-entry\"><span class=\"lines\"><b>2. Mapeamento<\/b><\/span><\/span><\/h3>\n\t\t\t\t<style>\n\t\t\t#thb-slidetype-6ae111847d1b3 .thb-slidetype-entry {\n\t\t\t\tcolor: #FF5000;\n\t\t\t}\n\t\t<\/style>\n\t\t\t<\/div>\n\n\t[vc_separator color=&#8221;custom&#8221; align=&#8221;align_left&#8221; border_width=&#8221;2&#8243; el_width=&#8221;30&#8243; css=&#8221;&#8221; accent_color=&#8221;#FF5000&#8243;][vc_column_text css=&#8221;&#8221;]Identificamos influenciadores, criadores de conte\u00fado, especialistas e Key Opinion Leaders aderentes \u00e0 estrat\u00e9gia.[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/4&#8243; box_shadow=&#8221;medium-shadow&#8221; thb_border_radius=&#8221;6px&#8221; css=&#8221;.vc_custom_1791298615539{padding-top: 45px !important;padding-right: 45px !important;padding-bottom: 45px !important;padding-left: 45px !important;background-color: #F9F9F9 !important;}&#8221;]\t<div id=\"thb-slidetype-6ae111847d212\" class=\"thb-slidetype \" data-style=\"style1\">\n\t\t\n<h3><span class=\"thb-slidetype-entry\"><span class=\"lines\"><b>3. An\u00e1lise de ader\u00eancia<\/b><\/span><\/span><\/h3>\n\t\t\t\t<style>\n\t\t\t#thb-slidetype-6ae111847d212 .thb-slidetype-entry {\n\t\t\t\tcolor: #FF5000;\n\t\t\t}\n\t\t<\/style>\n\t\t\t<\/div>\n\n\t[vc_separator color=&#8221;custom&#8221; align=&#8221;align_left&#8221; border_width=&#8221;2&#8243; el_width=&#8221;30&#8243; css=&#8221;&#8221; accent_color=&#8221;#FF5000&#8243;][vc_column_text css=&#8221;&#8221;]Avaliamos posicionamento, audi\u00eancia, autoridade, hist\u00f3rico de conte\u00fado, relacionamento com o mercado e compatibilidade com a marca.<br \/>\n[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/4&#8243; box_shadow=&#8221;medium-shadow&#8221; css=&#8221;.vc_custom_1791298644987{padding-top: 45px !important;padding-right: 45px !important;padding-bottom: 45px !important;padding-left: 45px !important;background-color: #F9F9F9 !important;}&#8221;]\t<div id=\"thb-slidetype-6ae111847d28f\" class=\"thb-slidetype \" data-style=\"style1\">\n\t\t\n<h3><span class=\"thb-slidetype-entry\"><span class=\"lines\"><b>4. Negocia\u00e7\u00e3o<\/b><\/span><\/span><\/h3>\n\t\t\t\t<style>\n\t\t\t#thb-slidetype-6ae111847d28f .thb-slidetype-entry {\n\t\t\t\tcolor: #FF5000;\n\t\t\t}\n\t\t<\/style>\n\t\t\t<\/div>\n\n\t[vc_separator color=&#8221;custom&#8221; align=&#8221;align_left&#8221; border_width=&#8221;2&#8243; el_width=&#8221;30&#8243; css=&#8221;&#8221; accent_color=&#8221;#FF5000&#8243;][vc_column_text css=&#8221;&#8221;]Realizamos o contato com os profissionais selecionados e apoiamos a negocia\u00e7\u00e3o de formatos, entregas, valores e condi\u00e7\u00f5es comerciais.[\/vc_column_text][\/vc_column][\/vc_row][vc_row css=&#8221;.vc_custom_1791299053196{margin-bottom: 12vh !important;padding-top: 45px !important;padding-bottom: 45px !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8221; el_class=&#8221;align-center&#8221;][vc_column width=&#8221;1\/4&#8243; box_shadow=&#8221;medium-shadow&#8221; thb_border_radius=&#8221;6px&#8221; css=&#8221;.vc_custom_1753222159711{padding-top: 45px !important;padding-right: 45px !important;padding-bottom: 45px !important;padding-left: 45px !important;background-color: #F9F9F9 !important;}&#8221;]\t<div id=\"thb-slidetype-6ae111847d2dc\" class=\"thb-slidetype \" data-style=\"style1\">\n\t\t\n<h3><span class=\"thb-slidetype-entry\"><span class=\"lines\"><b>5. Planejamento da campanha<\/b><\/span><\/span><\/h3>\n\t\t\t\t<style>\n\t\t\t#thb-slidetype-6ae111847d2dc .thb-slidetype-entry {\n\t\t\t\tcolor: #FF5000;\n\t\t\t}\n\t\t<\/style>\n\t\t\t<\/div>\n\n\t[vc_separator color=&#8221;custom&#8221; align=&#8221;align_left&#8221; border_width=&#8221;2&#8243; el_width=&#8221;30&#8243; css=&#8221;&#8221; accent_color=&#8221;#FF5000&#8243;][vc_column_text css=&#8221;&#8221;]Estruturamos briefing, abordagem, mensagens, formatos de conte\u00fado, canais e chamadas para a\u00e7\u00e3o.[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/4&#8243; box_shadow=&#8221;medium-shadow&#8221; thb_border_radius=&#8221;6px&#8221; css=&#8221;.vc_custom_1753222164413{padding-top: 45px !important;padding-right: 45px !important;padding-bottom: 45px !important;padding-left: 45px !important;background-color: #F9F9F9 !important;}&#8221;]\t<div id=\"thb-slidetype-6ae111847d334\" class=\"thb-slidetype \" data-style=\"style1\">\n\t\t\n<h3><span class=\"thb-slidetype-entry\"><span class=\"lines\"><b>6. Gest\u00e3o das entregas<\/b><\/span><\/span><\/h3>\n\t\t\t\t<style>\n\t\t\t#thb-slidetype-6ae111847d334 .thb-slidetype-entry {\n\t\t\t\tcolor: #FF5000;\n\t\t\t}\n\t\t<\/style>\n\t\t\t<\/div>\n\n\t[vc_separator color=&#8221;custom&#8221; align=&#8221;align_left&#8221; border_width=&#8221;2&#8243; el_width=&#8221;30&#8243; css=&#8221;&#8221; accent_color=&#8221;#FF5000&#8243;][vc_column_text css=&#8221;&#8221;]Acompanhamos produ\u00e7\u00e3o, aprova\u00e7\u00f5es, publica\u00e7\u00f5es e demais entregas previstas na campanha.[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/4&#8243; box_shadow=&#8221;medium-shadow&#8221; css=&#8221;.vc_custom_1791298892694{padding-top: 45px !important;padding-right: 45px !important;padding-bottom: 45px !important;padding-left: 45px !important;background-color: #F9F9F9 !important;}&#8221;]\t<div id=\"thb-slidetype-6ae111847d3a3\" class=\"thb-slidetype \" data-style=\"style1\">\n\t\t\n<h3><span class=\"thb-slidetype-entry\"><span class=\"lines\"><b>7. Mensura\u00e7\u00e3o<\/b><\/span><\/span><\/h3>\n\t\t\t\t<style>\n\t\t\t#thb-slidetype-6ae111847d3a3 .thb-slidetype-entry {\n\t\t\t\tcolor: #FF5000;\n\t\t\t}\n\t\t<\/style>\n\t\t\t<\/div>\n\n\t[vc_separator color=&#8221;custom&#8221; align=&#8221;align_left&#8221; border_width=&#8221;2&#8243; el_width=&#8221;30&#8243; css=&#8221;&#8221; accent_color=&#8221;#FF5000&#8243;][vc_column_text css=&#8221;&#8221;]Analisamos os resultados de acordo com os objetivos definidos, considerando indicadores de alcance, engajamento, tr\u00e1fego, leads, oportunidades ou fortalecimento de marca.[\/vc_column_text][\/vc_column][\/vc_row][vc_row thb_full_width=&#8221;true&#8221; el_class=&#8221;align-center&#8221; css=&#8221;.vc_custom_1791468372500{padding-top: 15vh !important;padding-bottom: 13vh !important;background-color: #F9F9F9 !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8221;][vc_column width=&#8221;1\/3&#8243;]\t<div id=\"thb-slidetype-6ae111847d414\" class=\"thb-slidetype \" data-style=\"style1\">\n\t\t\n<h2><span class=\"thb-slidetype-entry\"><span class=\"lines\"><b>Estrat\u00e9gias de influ\u00eancia para o ecossistema de Com\u00e9rcio Exterior<\/b><\/span><\/span><\/h2>\n\t\t\t\t<style>\n\t\t\t#thb-slidetype-6ae111847d414 .thb-slidetype-entry {\n\t\t\t\tcolor: #FF5000;\n\t\t\t}\n\t\t<\/style>\n\t\t\t<\/div>\n\n\t[vc_separator color=&#8221;custom&#8221; align=&#8221;align_left&#8221; border_width=&#8221;2&#8243; el_width=&#8221;30&#8243; css=&#8221;&#8221; accent_color=&#8221;#FF5000&#8243;][vc_empty_space height=&#8221;20px&#8221;][vc_column_text css=&#8221;&#8221;]\n<h3>A Comexland pode desenvolver campanhas com diferentes perfis de influ\u00eancia e formatos.<\/h3>\n[\/vc_column_text][\/vc_column][vc_column width=&#8221;1\/2&#8243; css=&#8221;.vc_custom_1775770133695{padding-right: 9% !important;padding-left: 9% !important;}&#8221;][vc_column_text css=&#8221;&#8221;]Entre eles:[\/vc_column_text]\t<div id=\"thb-horizontal-list-980\" class=\"thb-horizontal-list   size2_60_40\">\n\t\t\t\t\t<div class=\"horizontal-list-cell text-left\">\n\t\t\t\u2022 Influenciadores de Com\u00e9rcio Exterior;<br \/>\n\u2022 KOLs e especialistas do setor;<br \/>\n\u2022 Executivos e lideran\u00e7as empresariais;<br \/>\n\u2022 Criadores de conte\u00fado B2B;<br \/>\n\u2022 Embaixadores de marca;<br \/>\n\u2022 Conte\u00fados patrocinados;<br \/>\n\u2022 Reels e v\u00eddeos;<br \/>\n\u2022 Artigos e newsletters;\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<div class=\"horizontal-list-cell text-left\">\n\t\t\t\u2022 LinkedIn;<br \/>\n\u2022 Participa\u00e7\u00e3o em eventos;<br \/>\n\u2022 Palestras e pain\u00e9is;<br \/>\n\u2022 Entrevistas e podcasts;<br \/>\n\u2022 Campanhas de lan\u00e7amento;<br \/>\n\u2022 A\u00e7\u00f5es presenciais;<br \/>\n\u2022 Campanhas integradas com m\u00eddia paga.\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<style>\n\t\t\t\t\t\t\t\t<\/style>\n\t<\/div>\n\t[vc_column_text css=&#8221;&#8221;]\n<h4>A estrat\u00e9gia \u00e9 definida de acordo com o p\u00fablico e o objetivo de cada empresa.<\/h4>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row thb_full_width=&#8221;true&#8221; content_placement=&#8221;middle&#8221; el_class=&#8221;align-center&#8221; css=&#8221;.vc_custom_1791468349605{padding-top: 13vh !important;padding-bottom: 3vh !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8221;][vc_column width=&#8221;1\/2&#8243; css=&#8221;.vc_custom_1775770133695{padding-right: 9% !important;padding-left: 9% !important;}&#8221;]\t<div id=\"thb-slidetype-6ae111847da48\" class=\"thb-slidetype \" data-style=\"style1\">\n\t\t\n<h2><span class=\"thb-slidetype-entry\"><span class=\"lines\"><b>Por que trabalhar com uma ag\u00eancia especializada em Com\u00e9rcio Exterior?<\/b><\/span><\/span><\/h2>\n\t\t\t\t<style>\n\t\t\t#thb-slidetype-6ae111847da48 .thb-slidetype-entry {\n\t\t\t\tcolor: #FF5000;\n\t\t\t}\n\t\t<\/style>\n\t\t\t<\/div>\n\n\t[vc_separator color=&#8221;custom&#8221; align=&#8221;align_left&#8221; border_width=&#8221;2&#8243; el_width=&#8221;30&#8243; css=&#8221;&#8221; accent_color=&#8221;#FF5000&#8243;][vc_empty_space height=&#8221;20px&#8221;][vc_column_text css=&#8221;&#8221;]Encontrar algu\u00e9m com milhares de seguidores \u00e9 relativamente simples.<\/p>\n<p>Encontrar <strong>quem realmente influencia o mercado que sua empresa quer atingir<\/strong> exige conhecimento do ecossistema.<\/p>\n<p>A Comexland \u00e9 uma ag\u00eancia de comunica\u00e7\u00e3o e marketing especializada exclusivamente em <strong>Com\u00e9rcio Exterior e Log\u00edstica Internacional<\/strong>.<\/p>\n<p>Nossa atua\u00e7\u00e3o no setor permite compreender empresas, profissionais, eventos, ve\u00edculos, comunidades e formadores de opini\u00e3o que fazem parte desse mercado.[\/vc_column_text][\/vc_column][vc_column width=&#8221;5\/12&#8243;]\t<div id=\"thb-image-6ae111847dae3\" class=\"caption-style1  aligncenter full  thb_image_link wp-caption \">\n\t\t\t<div class=\"thb-image-inner size_100\">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1254\" height=\"1254\" src=\"https:\/\/comexland.com\/wp-content\/uploads\/2026\/10\/Por-que-trabalhar.webp\" class=\"thb_image    attachment-full\" alt=\"\" title=\"Por que trabalhar\">\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t[\/vc_column][\/vc_row][vc_row el_class=&#8221;align-center&#8221; css=&#8221;.vc_custom_1791468355826{padding-bottom: 13vh !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8221;][vc_column width=&#8221;2\/3&#8243; el_class=&#8221;text-center&#8221;]\t<div id=\"thb-slidetype-6ae1118480ba2\" class=\"thb-slidetype text-center\" data-style=\"style1\">\n\t\t\n<h3><span class=\"thb-slidetype-entry\"><span class=\"lines\">Isso nos permite desenvolver estrat\u00e9gias de influ\u00eancia mais segmentadas para empresas como:<\/span><\/span><\/h3>\n\t\t\t\t<style>\n\t\t\t#thb-slidetype-6ae1118480ba2 .thb-slidetype-entry {\n\t\t\t\tcolor: #575757;\n\t\t\t}\n\t\t<\/style>\n\t\t\t<\/div>\n\n\t[vc_separator color=&#8221;custom&#8221; border_width=&#8221;2&#8243; el_width=&#8221;30&#8243; css=&#8221;.vc_custom_1753793882421{padding-bottom: 20px !important;}&#8221; accent_color=&#8221;#FF5000&#8243;][vc_column_text css=&#8221;&#8221;]\n<h4>Agentes de carga \u2022 Importadores \u2022 Exportadores \u2022 Tradings \u2022 Despachantes aduaneiros \u2022 Terminais \u2022 Portos \u2022 Operadores log\u00edsticos \u2022 Armadores \u2022 Companhias a\u00e9reas \u2022 Empresas de tecnologia para Com\u00e9rcio Exterior \u2022 Fintechs \u2022 Consultorias \u2022 Ind\u00fastrias com opera\u00e7\u00f5es internacionais<\/h4>\n[\/vc_column_text][vc_empty_space height=&#8221;20px&#8221;]\t<a id=\"thb-button-6ae1118480c4a\" class=\"btn style3 large  black pill-radius    \" href=\"https:\/\/comexland.com\/solicitar-proposta\/\" target=\"_self\" role=\"button\">\n\t\t\t\t\t<span>Fale com a Comexland<\/span>\n\t\t\t<\/a>\n\t\t[\/vc_column][\/vc_row][vc_row thb_full_width=&#8221;true&#8221; content_placement=&#8221;middle&#8221; el_class=&#8221;align-center&#8221; css=&#8221;.vc_custom_1791468362526{padding-bottom: 15vh !important;background-position: center !important;background-repeat: no-repeat !important;background-size: cover !important;}&#8221;][vc_column width=&#8221;5\/12&#8243;]\t<div id=\"thb-image-6ae1118480dd4\" class=\"caption-style1  aligncenter full  thb_image_link wp-caption \">\n\t\t\t<div class=\"thb-image-inner size_100\">\n\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"1416\" height=\"1111\" src=\"https:\/\/comexland.com\/wp-content\/uploads\/2026\/10\/Sua-empresa-quer-falar-com-quem-decide.webp\" class=\"thb_image    attachment-full\" alt=\"\" title=\"Sua empresa quer falar com quem decide\">\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t[\/vc_column][vc_column width=&#8221;1\/2&#8243; css=&#8221;.vc_custom_1775770133695{padding-right: 9% !important;padding-left: 9% !important;}&#8221;]\t<div id=\"thb-slidetype-6ae1118482529\" class=\"thb-slidetype \" data-style=\"style1\">\n\t\t\n<h2><span class=\"thb-slidetype-entry\"><span class=\"lines\"><b>Sua empresa quer falar com quem decide no Com\u00e9rcio Exterior?<\/b><\/span><\/span><\/h2>\n\t\t\t\t<style>\n\t\t\t#thb-slidetype-6ae1118482529 .thb-slidetype-entry {\n\t\t\t\tcolor: #FF5000;\n\t\t\t}\n\t\t<\/style>\n\t\t\t<\/div>\n\n\t[vc_separator color=&#8221;custom&#8221; align=&#8221;align_left&#8221; border_width=&#8221;2&#8243; el_width=&#8221;30&#8243; css=&#8221;&#8221; accent_color=&#8221;#FF5000&#8243;][vc_empty_space height=&#8221;20px&#8221;][vc_column_text css=&#8221;&#8221;]\n<h3>Desenvolvemos estrat\u00e9gias de B2B Influencer Marketing &amp; KOL para conectar sua marca \u00e0s vozes e aos p\u00fablicos que movimentam o Com\u00e9rcio Exterior.<\/h3>\n<p><b>Fale com a Comexland e desenvolva sua estrat\u00e9gia de influ\u00eancia B2B.<\/b>[\/vc_column_text]\t<a id=\"thb-button-6ae11184825d5\" class=\"btn style3 large  black pill-radius    \" href=\"https:\/\/comexland.com\/solicitar-proposta\/\" target=\"_self\" role=\"button\">\n\t\t\t\t\t<span>Fale com a Comexland<\/span>\n\t\t\t<\/a>\n\t\t[\/vc_column][\/vc_row]\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row thb_full_width=&#8221;true&#8221; full_height=&#8221;yes&#8221; thb_color=&#8221;light-title&#8221; thb_video_overlay_color=&#8221;#00000000&#8243; el_class=&#8221;align-center&#8221; css=&#8221;.vc_custom_1774881566082{background: #FF8007 url(https:\/\/comexland.com\/wp-content\/uploads\/2025\/02\/fundocomexland.jpg?id=4059) !important;}&#8221; thb_divider_color=&#8221;#FFFFFF&#8221; thb_divider_height=&#8221;120&#8243; bg_gradient1=&#8221;#0000001A&#8221; bg_gradient2=&#8221;#0000001A&#8221; el_id=&#8221;inbound&#8221;][vc_column thb_color=&#8221;thb-light-column&#8221; width=&#8221;1\/2&#8243; css=&#8221;.vc_custom_1753219572880{padding-right: 9% !important;padding-left: 9% !important;}&#8221;][vc_empty_space mobile_height=&#8221;120px&#8221; height=&#8221;0px&#8221;][vc_separator color=&#8221;custom&#8221; align=&#8221;align_left&#8221; el_width=&#8221;30&#8243; css=&#8221;.vc_custom_1742509558536{padding-top: 20px !important;padding-bottom: 20px !important;}&#8221; accent_color=&#8221;#FFFFFF&#8221;][vc_column_text css=&#8221;&#8221;]Conectamos marcas aos influenciadores, especialistas e l\u00edderes de opini\u00e3o que realmente t\u00eam relev\u00e2ncia no Com\u00e9rcio Exterior, Log\u00edstica Internacional, Supply Chain e Neg\u00f3cios&hellip;<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-9169","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/comexland.com\/en\/wp-json\/wp\/v2\/pages\/9169","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/comexland.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/comexland.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/comexland.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/comexland.com\/en\/wp-json\/wp\/v2\/comments?post=9169"}],"version-history":[{"count":0,"href":"https:\/\/comexland.com\/en\/wp-json\/wp\/v2\/pages\/9169\/revisions"}],"wp:attachment":[{"href":"https:\/\/comexland.com\/en\/wp-json\/wp\/v2\/media?parent=9169"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}